My Story

My name is James Thurston, author and speaker and Licensed RN / Insurance Sales Agent. 

In order to enjoy and experience life with purpose it must come from the inside. 

While working in a demanding, high stress hospital setting I had to come up with a way to cope with the daily stresses that go with the job and dealing effectively with others.  I started reading dozens of books on my days off that included authors like Dr. Stephen R. Covey, John Maxwell, and many others.  I created a process called "The 4 Steps to Motivation", now called "The GRAB Method".  

I speak from a workers perspective with real application on how to create positive change from day to day.  I do not use a "theory" or long drawn out academia approaches that are ineffective.  Only short, proven applications for real change that can be easily applied. 

I live with my wife, two kids, two dogs, and two birds in S.W. Florida.